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Australian Financial Review - Print and Digital

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Executive recruitment attracts both passive and active candidates. By advertising in the Financial Review you will entice career orientated and upwardly mobile candidates. 64% of Financial Review M-F senior executives are in a position to engage with Recruitment advertising, agreeing they would consider changing jobs if the right position arose.

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Friday PVP Placement + 650 clicks from Fairfax legacy sites, including Age, AFR, SMH and Boss, along with Channel 9 online placement

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Financial Review                             Readers 

Press only                                      1,019,000

Digital only                                    1,632,000

Press and Digital combined        2,651,000

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Targeted digital marketing across various sites.
We use the Decision Tree Learning Algorithm (DTLA). it gives a ranking on each ad served, using the variables of the user, placement, creative size, exchange, time, location etc. Depending on whether the campaign KPI is met i.e. Click/engagement, the variables are recalibrated. Higher performing variables increase in their score and our system optimises towards them and with each ad served, this recalibration occurs

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By way of example, below are advertisements that we have previously placed in the AFR with and without company names being disclosed;